Chilean Llama © Wink Lorch
Europe-based and ‘of a certain age’ I am considered as a relatively early adopter of Social Media. I started a blog when Wine Travel Guides launched in May 2007 and then gradually discovered a whole world of social media and on-line marketing/PR tools to explore. As a believer for many years in the power of networking for small business, I am a committed user of Twitter and Facebook for business and enjoy helping others make best use of these 21st century tools.
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Social Media Consultancy and How I can Help You
- A ‘non-techhie’ introduction for Social Media virgins
- An explanation of why Social Media matters for wine professionals, whether you work for yourself or represent others
- Introduction to the basics of using Facebook Pages, Twitter and LinkedIn for business
- Help with setting up your accounts and managing them
- Tips for making the most of your existing Social Media accounts in conjunction with your website.
My Social Media Presence:
- Over 6,000 followers on Twitter
- Over 1,500 Fans on the Wine Travel Guides Facebook Page
- Over 500 LinkedIn Contacts from around the world
- Numbers don’t matter to me but interaction with my networks does!
There are no great secrets to building and keeping this sort of following for your business and it doesn’t need a ‘guru’ to tell you how to do it, more someone with commonsense ideas to point you in the right direction. Perhaps I can help you with some advice?
“Wink is a committed, passionate wine communicator. She brings a great deal of knowledge and personal experience to the field of wine travel, but also to the social media scene, encouraging others to use these tools to learn more about wine, and visit some amazing places.”
Robert McIntosh, The Wine Conversation.
WordPress.com Blogs
I created this blog/website using WordPress.com, a hosted blog platform (free software designed for the less initated). It requires very limited skill to start off and to maintain, and it can be used as a blog adjunct to your website or instead of a website. I can help you create a similar one to suit your own style and set it up to make it simple for you to blog regularly.
“Social Media is simply 21st century Public Relations. Social Media makes it much easier for businesses or individuals to reach potential customers, business contacts or simply new friends around the world.”
Wink Lorch, WineTravelMedia.com
